Our team has been working hard to provide the community with a single overall metric that will help brands understand who they are working with, we’re calling it the PCADE (PPC Ad Experience) Profile.Â
At the moment we’re pulling in a few metrics available to us via the Google Ads API including a few data points of our own to produce a metric that summarizes your skill set as a PPC expert. Â
Eventually the goal would be to pull in ad-spend stats and account age across all available platforms to be included in the formula.Â
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Read about it on medium
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