News

  • August 11, 2020
  • PPC

Your Ultimate Guide to Succeeding with Google Ads Editor

Getting Started with Google Ads Editor   The first step is downloading a copy of Google Ads Editor[…]
  • July 10, 2020
  • PPC

Extra, Extra: Your Ultimate Guide to Google Expanded Ads

Google Ads is still the king of pay-per-click (PPC) advertising. Sixty-three percent of people are more likely to[…]
  • July 3, 2020
  • PPC

Google Ad Preview Tool (Google Adwords Preview): Explained

Google Ads is a great way to get you or your client’s business front and center when people are[…]
  • June 26, 2020
  • PPC

Top Google PPC Software Management Tools

How well are your pay per click ads converting? Do you know their click-through rate? Or how effective[…]
  • June 4, 2020
  • PPC

Testing Your Potential Hire Using PCADE

Image by Jhonatan_Perez from Pixabay   There are several ways that you can recruit PPC management talent for your organization. However,[…]
  • May 20, 2020
  • PPC

SMX London 2020 Recap: What You Don’t Want to Miss

SMX London is underway over the World Wide Web. Here’s what we saw on the first day.  […]
  • May 12, 2020
  • PPC

PSAC 2020 Recap: What You Can’t Afford to Miss from May 12-14

  The Paid Search Association Conference (PSAC) 2020 began zooming today to paid search professionals for their first-ever[…]

What You Can’t Afford Not to Know about Goal Based Budget Setting

Image by Mohamed Hassan from Pixabay   If you were investing in your business a lot of time and resources but[…]
  • March 26, 2020
  • PPC

PPC Salary Survey 2020: What You Need to Know Before Your Next Salary Negotiation

  We all deserve to be paid a fair wage for our skills. However, it isn’t always easy[…]
  • February 22, 2020
  • PPC

SMX West 2020 Recap: Second Day Recap

  Image by OpenClipart-Vectors from Pixabay SMX West just wrapped in San Jose, CA, on Thursday, February 20. There were tons[…]