PPC Ad Editor is Securing Funding for Next Phase of Roll-Out

Image by mohamed Hassan from Pixabay  It’s an exciting time for us and for your investment portfolio. PPC Ad Editor is[…]

What You Should Know about Conversion Tracking for Pharmaceutical Campaigns

Image by Deedster from Pixabay  Conversion Tracking for Pharmaceutical Paid Search Campaigns You might have heard what gets measured gets done.[…]
  • April 29, 2021
  • PPC

Auto Apply Recommendations Control Center: What You Need to Know

The Auto Apply Recommendations Control Center is a new feature that Google Ads offers to their customers.   […]
  • April 28, 2021
  • PPC

How to Pick the Perfect Keywords for PPC Ads

Keywords and search intent are the central focus of your Google Ads campaign.   They’re how you drive[…]
  • April 25, 2021
  • PPC

What You Should Know About Paid Search Briefs for Healthcare Campaigns

Paid search briefs are excellent for any pay-per-click (PPC) campaign. By breaking down the details of what you[…]
  • April 23, 2021
  • PPC

14 Ways To Get More Conversions, Improve Conversion Rate and Lower Cost Per Conversion

It’s 2021 and—in case you missed it—the world has changed. We’ve seen a shift in consumer behavior, new[…]
  • April 20, 2021
  • PPC

How to Fix Google Ads Disapproved Due to Malicious Software

Are your google ads disapproved due to malicious software?   It’s not a rare occurrence for plenty of advertisers, but[…]
  • April 16, 2021
  • PPC

Best Practices to Get Your Ads Approved Faster By The Compliance Team

Compliance teams are essential to many of your clients. Compliance keeps your client legal, or at least aware[…]
  • April 4, 2021
  • PPC

Build Out Your Campaigns Faster Using a Google Ads Excel Template

Did you know you can paste your campaigns, ad groups, ads, and keywords directly from Excel into Google[…]
  • February 6, 2021
  • PPC

What You Need to Know about Google Search Match Type Changes

Image by Tumisu from Pixabay Google announced they are changing all three current match types plus broad match[…]
  • January 4, 2021
  • PPC

Google Ad Preview Tool (Google Adwords Preview): Explained

Google ads preview tools: Explained Google Ads is a powerful platform for propelling your or your client’s business[…]
  • December 16, 2020
  • PPC

Getting Started With Google Ads for the Pharmaceutical & Healthcare Industry

Google Ads Restrictions for Medical Device, Pharma Companies, and Health Tech When running Google Ads campaigns for doctors[…]
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