What a PPC Professional Needs to Know About Tracking

Recently, one of the things that are keeping PPC professionals awake is tracking. If it’s not, then it[…]

How to Utilize Google’s New Google Gallery Ads as a Digital Marketer

When it comes to reaching customers online, there’s no end to the options a digital marketer can choose[…]

How In-House vs Agency vs Freelance PPC Analyst Positions Differ?

Pay per click (PPC) marketing is a young industry. The first known PPC advertising platform was the Planet[…]

How to Create Effective PPC Ad Copy for E-Commerce and Lead Generation

The average small to medium-sized business spends up to $10,000 a month on pay-per-click (PPC) advertising. This PPC[…]

How To Build a Google Gallery Ad with Real Examples

Are you excited about Google’s new Gallery Ad format? If you said yes, we are too! Here is[…]