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What You Can’t Afford Not to Know about Goal Based Budget Setting

Image by Mohamed Hassan from Pixabay   If you were investing in your business a lot of time and resources but[…]
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Top 3 PPC US Conferences You Shouldn’t Miss in 2020

The new year brings a lot of new opportunities to improve your Pay Per Click (PPC) game. We[…]
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SEMrush Marketing Show: The Headlines and Highlights from the December Conference

Image by Gerd Altmann from Pixabay SEMrush Marketing Conference was in Bangalore, India, last week. As the self-described “biggest and the[…]
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The Big 3 Mistakes a PPC Audit Should Cover

Most PPC professionals will have had the pleasure (or displeasure?) to have to audit an account someone else[…]
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PPC Ad Editor Announces Pre-Launch of private beta waitlist access for the First Comprehensive Platform for PPC Campaign Development

LOS ANGELES (PRWEB)October 23, 2019 PPC Ad Editor unveiled today an exclusive waitlist to join an early-access community[…]
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Should PPC Professionals Care About Amazon?

Everyone will have heard of that small online bookstore that grew up to become a retailing behemoth and[…]
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How to Utilize Google’s New Google Gallery Ads as a Digital Marketer

[Update 11/7/2019 – Try out our new Google Gallery Ads Generator Tool to mock up gallery ads for[…]
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The Magical (and Rare) Connection Between PPC & SEO

There is an evident and natural link between what PPC and SEO professionals do. At the end of[…]
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How In-House vs Agency vs Freelance PPC Analyst Positions Differ?

Pay per click (PPC) marketing is a young industry. The first known PPC advertising platform was the Planet[…]
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How to Create Effective PPC Ad Copy for E-Commerce and Lead Generation

The average small to medium-sized business spends up to $10,000 a month on pay-per-click (PPC) advertising. This PPC[…]
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