• June 1, 2021
  • PPC

AI vs. Human Copywriters: The Lowdown on the Showdown

Image by Mohamed Hassan from Pixabay  Back in the 20th century, a cartoon called “The Jetsons” portrayed a future where hot dinners came[…]
  • May 28, 2021
  • PPC

How to Get More Freelance Pay-Per-Click Clients using PPC Ad Editor

Let us guess. You’re reading this for one of three reasons. You’re a passionate, hard-working freelancer that’s maxed[…]
  • May 18, 2021
  • PPC

Pharmaceutical Campaign Launch Checklist: What You Need When Launching a Pharmaceutical PPC Campaign

  Image by Christina Smith from Pixabay  Launching a PPC campaign for a pharmaceutical company has a lot of moving parts—and[…]
  • May 12, 2021
  • PPC

5 Ways to Get More Search Volume from Rare Diseases with Limited Search Demand

Image by janjf93 from Pixabay Rare diseases get their name from the fact that fewer people have them. Being rare, it[…]
  • May 7, 2021
  • PPC

PPC Ad Editor is Securing Funding for Next Phase of Roll-Out

Image by mohamed Hassan from Pixabay  It’s an exciting time for us and for your investment portfolio. PPC Ad Editor is[…]
  • May 2, 2021
  • PPC

What You Should Know about Conversion Tracking for Pharmaceutical Campaigns

Image by Deedster from Pixabay  Conversion Tracking for Pharmaceutical Paid Search Campaigns You might have heard what gets measured gets done.[…]
  • April 29, 2021
  • PPC

Auto Apply Recommendations Control Center: What You Need to Know

The Auto Apply Recommendations Control Center is a new feature that Google Ads offers to their customers.   […]
  • April 28, 2021
  • PPC

How to Pick the Perfect Keywords for PPC Ads

Keywords and search intent are the central focus of your Google Ads campaign.   They’re how you drive[…]
  • April 25, 2021
  • PPC

What You Should Know About Paid Search Briefs for Healthcare Campaigns

Paid search briefs are excellent for any pay-per-click (PPC) campaign. By breaking down the details of what you[…]
  • April 23, 2021
  • PPC

14 Ways To Get More Conversions, Improve Conversion Rate and Lower Cost Per Conversion

It’s 2021 and—in case you missed it—the world has changed. We’ve seen a shift in consumer behavior, new[…]
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